About

I'm Marc Anthony Rosa โ a product leader and tech founder based in Houston, Texas. I lead product organizations and help companies turn early traction into scalable, durable platforms.
Over the past 15 years, I've worked primarily with SaaS and tech companies at moments of transition โ when a strong product needs to evolve into a system that can support real scale.
Most recently, I was Head of Product at Thread. I joined at seed stage when the company had a narrow IT ticketing product inside Slack and Teams. Over the next few years, we expanded it into a broader AI service platform spanning chat, inbox workflows, automation, and agentic tools. During that time, the company grew more than 10ร in revenue, raised a Series A, and became a category leader in service desks for MSPs.
Before Thread, I led product at Zipwhip, where I owned our flagship business messaging platform during a period of rapid adoption in 2020, leading up to the company's acquisition by Twilio.
Today, I advise early-stage founders through my practice, Sugo Product Company, providing fractional product leadership and helping teams bring clarity to strategy, execution, and product systems.
Work
How I work
Software should be opinionated
Build products with a clear point of view on how they should be used. Tools that try to do everything end up doing nothing well.
Users first, metrics second
Metrics are how you know the product is working, not why it should exist. I start with a deep understanding of the people I'm building for.
Ship, learn, iterate
Perfect products don't ship. I'd rather get real feedback from real users than optimize something in a vacuum for another quarter.
Strong opinions, loosely held
I form a point of view quickly, share it confidently, and update it readily. Epistemic courage without epistemic arrogance.